One vision. One team, from day one.
Convene steers the technology behind intice's auto-dealer marketing platform, embedded as a technical co-founder for over a decade, turning showroom research into showroom deals.
intice helps auto dealers turn online research into showroom visits. Since 2011, Convene has served as intice's embedded technical co-founder, owning application development end to end so intice can focus on marketing, sales, and client relationships, while Convene handles everything technical, from architecture to UI.
technical co-founder
creative partnership
US, nearshore, offshore
owned by Convene
A clear vision, no technical path to build it.
intice knew the problem it wanted to solve: moving auto shoppers off their computers and into dealership showrooms. Turning that into working software was another matter.
No in-house technical expertise
intice's founders knew marketing and the auto industry cold, but lacked the engineering resources to execute their product vision.
Build vs. buy uncertainty
Hiring an internal team was slower and riskier than partnering with a company with proven experience shipping applications.
Cost-efficiency at scale
Any technical partner needed to stay within budget without slowing down the pace of product innovation.
Long-term reliability
This wasn't a single project. intice needed a partner willing to think and commit like a co-founder, not a vendor.
A technical co-founder, not a vendor.
Convene joined intice as a technical co-founder from day one, leading application development and staying embedded in strategy ever since.
Product decisions, made together.
- Regular strategy calls. Ongoing meetings to assess and reassess strategy, roadmap, and resourcing keep both teams aligned.
- Shared UX & interface input. intice's team contributes directly to user-experience and interface decisions. This is a creative partnership, not a hand-off.
- Long-term ownership. Convene cares about intice's long-term success, providing guidance on architecture, maintenance, and support as the product grows.
Cost-efficient, without slowing down.
- Blended talent model. A mix of nearshore, offshore, and U.S.-based talent keeps delivery within budget while still driving innovation.
- Speed to product. intice consistently praises Convene's ability to get to a working product fast, with reliable, timely deliverables.
- Full-stack ownership. From patented lead-conversion tools to showroom-incentive applications, Convene leads development end to end.
I know marketing and I know the industry. But I need direction on the technical side to be successful.David Farmer · Founder, intice
From an idea to an industry tool.A slow start became, in Farmer's words, a "true creative partnership," one that's held for over a decade.
Peace of mind, and room to grow.
With technical execution fully owned by Convene, intice has been free to focus on what it does best: serving its dealership clients.
Peace of mind
"It gives us peace of mind to know we don't, and we won't, have to get lost in the deep technical weeds," said Farmer.
Speed to product
Convene consistently gets to a working product fast, delivering reliable, tangible results in a timely manner.
Business growth & innovation
Thousands of customers driven into dealership showrooms, with a product roadmap that keeps moving.
Engagement started off slow, as many successful relationships do. But over the past 8 years it has really felt like Convene has become an extension of our team.David Farmer · Founder, intice
Need a technical co-founder?
Tell us your vision. We'll tell you honestly whether an embedded technical partnership is the right fit, and what it would take to build it.